When selling your company, it’s important to lay out all deal aspects to determine the viability of an offer. These include price, consideration, structure, terms & conditions before closing and post-closing obligations. A classic example of this is that smart buyers often demand that a portion of the purchase price be held back or put in an escrow to minimize risk. The holdback escrow is governed by an agreement which has been negotiated between both buyer and seller. In this podcast Gower Idrees, CEO of RareBrain, offers insights into holdbacks and escrows when selling your business.